What We Do

We create multimodal print and digital patient education resources that present information to patients based on their needs, learning styles and preferences. All relevant information is accessible and easy to understand with engaging graphics and easy-to-follow illustrations. Then we make that information easier to deliver at the point of care, fully integrating it into your existing EHR. Because the more patients know, the better they understand what’s happening to them, and the better they can affect their own outcomes.
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Patient Education

We believe in creating effective education for everyone – patients, families and caregivers – to help them understand their healthcare issues and their options. It's how we make a difference.

A picture is worth a thousand words

Krames pioneered the use of graphics and simplified medical illustrations to improve patient education. When patients can see what the problem is, they have a better chance of understanding the diagnosis, the prognosis and following your prescribed course of action.

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Krames On-Demand®


Krames On-Demand®, our award-winning, interoperable patient education content on thousands of topics seamlessly integrates with your EHR system and virtually any healthcare information technology (HIT) system. Our content is illustrated, concise, easy to understand and available in multiple languages. Krames on Demand helps improve efficiency for your clinicians and nurses while we engage patients, families and caregivers to help deliver better outcomes. Because StayWell solutions are integrated with many top healthcare technology vendors including Allscripts, Cerner, Epic and MEDITECH, we help you meet Stage 2 Meaningful Use requirements.

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Krames On FHIR®


Krames On FHIR®delivers award-winning patient education materials at the point of care, saving time for clinicians and creating a more personalized user experience. Using SMART onFHIR®technologies, an open, standards-based healthcare app platform, Krames On FHIR integrates into your EHR platform, giving you immediate access to suggested educational content on thousands of topics included in lab tests, drug sheets, videos, and discharge instructions.

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Krames Print Education


Our printed materials are easily accessible regardless of reading level or language. We have nearly 700 titles that employ health literacy principles at 5th to 8th grade reading levels with many choices for Medicare and Medicaid populations. Over 250 titles are available in Spanish (more than any of our competitors), with some content available in up to 12 languages. We even have versions for kids, which is sometimes a whole other language in itself.

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Marketing & Patient Acquisition

It is by no small stretch of the imagination that we say the healthcare space is more competitive than ever. And we believe we can give your organization the best possible competitive advantage to attract new patients and build loyalty to keep them coming back. Our marketing programs are rooted in the science of behavior change and designed for new patient acquisition with evidence-based health content, scalable tools and proven engagement techniques that get results.

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Consumer Health Library

Our vast, award-winning digital Consumer Health Library can be your library. We can easily integrate over 35,000 content assets into your website, microsite or blog. And because we’re experts on human behavior, we know the hows and whys and ways people search online. So we use search engine optimization to drive prospective patients, their families and caregivers to your site to find relevant customized content strategically matched to your physician services. Bingo, you have new patients at the door.

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Skilled medical editors continually review and update our content assets with the latest medical research and guidelines. With our content assets, your members can:
  • Learn about diseases and conditions
  • Understand tests, procedures and their treatment options
  • Access nutrition and general wellness information
  • Watch videos where patients and caregivers talk about their experiences
  • Listen to podcasts by clinical experts
  • Find delicious recipes that meet their dietary restrictions
  • Check their symptoms
  • Assess their risks for chronic conditions
  • Quiz themselves on health and well-being knowledge
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Content Marketing Support

Patients respond to content marketing. The problem is creating enough of it. Lucky for you, we have a massive library of content to put at your disposal. Use our content to kickstart your content marketing campaign. Select a calendar of content that covers a range of healthcare awareness messaging throughout the year. Or work with us to create custom content tailored to your organization’s marketing goals and objectives.

At the end of the day, you want an effective, integrated marketing program that raises awareness so you can see more patients and help more people get well and stay well. You’ll find our content marketing support can:

  • Drive adoption of your programs and services
  • Boost satisfaction and positive health decisions
  • Build lasting relationships
  • Increase revenue

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Custom Content Solutions

We can customize health content to help achieve your business objectives from new patient acquisition to building and maintaining patient relationships. We can help drive traffic and volume for your most important programs and key services with relevant content that promotes your practice as a center of excellence. From print to interactive digital to video, we deliver the content that delivers the customers.

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Population Health Management

With the emergence of population health management, you’re now held responsible for improving the health of an entire group of individuals. You’re tasked with providing holistic healthcare aimed at reducing the overall impact of chronic disease, improving patient care across the board, minimizing readmissions, and lowering costs while improving efficiency. It is, no doubt, a Herculean task.

You’re responsible for this stuff, but we can help. Leveraging our 40 years of data analytics and our experience with behavior change, we can help you deliver better, targeted care for individuals along with the kinds of health programs that promote health and wellness. This leads to better outcomes and improvements in the relative health of the population as a whole.

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Wellness Challenges

Challenges are a great way to get people to stay engaged and active. Making health and fitness more of a game makes it all seem less like work. Besides, a little fun never hurts. From our Daily Dash to our Million Steps Challenge, people can use their personal fitness trackers and our online portals to get active, focus on better habits and follow their progress on the way to reaching their goals for better health.

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Health Coaching

Coaching is the most successful, most proven way to motivate people to change their behavior and help them achieve their goals. It’s a way to encourage people to do their best and be their best. That’s why we offer some form of coaching in nearly every health and wellness program we design – from lifestyle topics like nutrition and exercise to chronic care management for diabetes. And since everyone responds to coaching differently, we offer many different coaching options:

  • Self-directed coaching
  • Individual coaching, delivered online
  • Family Coaching
  • Group coaching
  • On-site coaching
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Wellness Apps & Tools

An educated population is a healthier population. When people are armed with the knowledge of how to get well and stay well, they stand a much better chance of staying on the path to better health. From our vast Consumer Health Library to our eLearning series and apps like Sugar Sense© and My Diet Diary©, we provide illustrated, easy-to-understand digital health education materials and wellness tools to help all members of the population at any reading level.

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